Founded in 2010, we set-out as a multi-disciplinary creative studio with brand strategy at our core. We expanded quickly from Nick's coffee table, to a start-up incubator space before securing our first office in Newcastle. From very early on we were working with an impressive set of clients including Johnnie Walker Whiskey and the Ministry of Sound to name a few - so we built a name for ourselves pretty quickly.
Our vision then, “To provide strategic and integrated brand solutions for our clients to help them build their business” and that really hasn’t changed. In our formative years we focused on building the foundations for what we are today, refining our process and methodology around brand strategy, brand development and implementation. At the turn of 2014, we added technical expertise to the team to design and develop websites and apps in-house. As a consequence, expanding our service offering and over the next few years becoming (although small), a well respected and established agency in the North.
In 2016 off the back of a big client win, we opened our London office and now over 40% of our clients are based in the South and internationally. But it was 2018, that was a real transformative year for us. We’ve always evolved with the changing market and embraced emerging technology. But we became increasingly self aware of the power of our approach and felt the agency model was holding us back. So we pivoted with great success - ditching the agency model and becoming a Brand Performance business and a true partner to our clients. Reducing their risk and providing them with the best chance of RoI for their marketing spend.
The result? Growing our customer base, launching Brand Society and creating huge bottom line impact for a clients - picking up a few awards in the process! It also meant us doubling the size of our team in 12 months with the development of our digital marketing and content teams to complete our full service offering. And we’re very excited and looking forward to our tenth year as we move into 2020.