Recommendations are a great way to show the impact of your work. If customers are raving about your services, then it's always going to be a good reflection of your business. You can give people looking at your profile a real insight into what value your company has given to your customers. Recommendations from former employers can also be a great because they give people an insight into your personality and help people get to know you.
With these 5 tips you should be well on your way to building a great LinkedIn profile. But having a strong profile is only the start. Once you've optimised your profile, you’ll be a lot easier to find on the site, but you still need to establish yourself as an expert. So the next steps are to work on cultivating your network of connections and sharing content (whether that’s from your blog or website, or LinkedIn itself).
To make the most of LinkedIn, you need an effective strategy - you need to know what you'd like to achieve, the tactics you'll use to achieve them, and of course, how you'll measure the results. If you'd like to chat more about your social media strategy and how to start using LinkedIn more effectively, email me or call 0191 603 0033 and let's grab a coffee.